Commercial engine for AWS partners

Your engineers build the cloud. We sell it.

Warmfunelo sells only to cloud. We sell for AWS partners: qualified meetings, opportunities ready for ACE and co-sell, all the way to a signed deal.

Qualified
Technical
Proposal

Sample accounts, shown to illustrate the sales process.

The problem

AWS partners build well. Selling is where it stalls.

The solution

We do the selling with you, and give your reps the tools to sell better.

Built around AWS programs

Every deal worked through the programs AWS partners rely on

We register, co-sell and fund opportunities with the programs your AWS team already runs.

01ACE registration

Qualified opportunities handed to you to register in ACE, so your AWS team can see and co-sell them.

02Co-sell

Your AWS account manager brought in where it helps the deal move.

03Marketplace

AWS Marketplace in the commercial plan where it fits the buyer.

04Funding

MAP and POC funding brought into the deal where it fits.

How we engage

First touch to signed contract

Stage 1

Target

Accounts that match your Cloud, Data and AI offerings, chosen by segment, geography and buying signals.

Stage 2

Reach

Outbound written for the buyer's situation and approved by you before it goes out.

Stage 3

Qualify

Decision-makers on the call, budget and timing confirmed, and your AWS account manager brought in.

Stage 4

Close

Deal support from proposal to signature, with funding programs in the commercial plan.

Questions

Before you get in touch

Who is Warmfunelo for?

AWS partners with strong delivery and too few sales: consultancies, ISVs and managed-service providers selling Cloud, Data and AI services.

Will you contact buyers under our name?

Yes. Outreach goes out under your brand, from email accounts you create for us. Before we start, we run a tech session for your sales team, and we ask for a few collateral pieces, such as case studies and one-pagers. You approve the messaging before anything is sent.

How are opportunities registered?

We give you qualified opportunities to register in ACE, and then work each one with your AWS account manager.

How is pricing decided?

End-to-end sales is quoted monthly after a short discovery call, and event roundtables are quoted per event. There is no fixed package.

How do we start?

Email us with what your AWS practice sells and who you want to reach, and we will set up a discovery call.

About

Cloud is the only thing we sell.

Warmfunelo runs sales for AWS partners from Bengaluru. Staying focused on one market is how we get good at it.

About Warmfunelo
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Service

End-to-end sales for AWS partners

We act as your outsourced sales team, from the first message to a signed contract, and work every opportunity with your AWS account manager.

The problem

Great delivery, not enough sales.

Growth leans on referrals and co-sell luck, and the founder sells between delivery calls.

How it helps

We become your sales team.

We target accounts, qualify decision-makers, hand you qualified opportunities to register in ACE and work each one to signature with your AWS account manager.

What you get

  • Qualified meetings with decision-makers at your target accounts
  • Qualified opportunities handed over for you to register in ACE, then co-sold with your AWS team
  • Marketplace, MAP and POC funding brought into the deal where it fits
  • Messaging you approve before anything goes out under your name
  • A written sales report on a rhythm we agree upfront

Who it suits

AWS partners with strong delivery and too few sales: consultancies, ISVs and managed-service providers selling Cloud, Data and AI services who want revenue without building a sales team first.

Target, reach, qualify, close TargetReachQualifyClose
How it works

First touch to signed contract

Stage 1

Target

Accounts that match your Cloud, Data and AI offerings, chosen by segment, geography and buying signals.

Stage 2

Reach

Outbound written for the buyer's situation, so it warms them instead of burning your brand.

Stage 3

Qualify

Decision-makers on the call, budget and timing confirmed, and the AWS account manager brought in where co-sell helps.

Stage 4

Close

Deal support from proposal to signature, with funding programs and Marketplace in the commercial plan.

Reporting

See where every deal stands

Every report shows each account's stage, the next step, the expected close and whether the opportunity is registered in ACE.

AccountStageNext stepExpected closeACE
Sahab RetailProposal sentMAP funding reviewThis quarterRegistered
Nimbus HealthMeeting heldProposal due ThursdayThis quarterRegistered
Kavach PayRepliedDiscovery call bookedNext quarterPending
Northgate UtilitiesOutreachSecond message in sequenceTo be setNot yet

Sample report with made-up accounts, to show the format.

Swipe sideways to see every column.

Pricing

Sized to your practice

The work depends on how many accounts you want to reach and where, so we quote after a short discovery call.

Monthly engagementCustom

Quoted after a discovery call. No fixed package.

What shapes the quote

  • Target segment: startup, SMB or enterprise
  • Geographies and number of target accounts
  • Channels in use: email, LinkedIn, phone
  • Services you sell and how much AWS co-sell is involved
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Service

Event roundtables

Closed-door tables of senior cloud buyers. One topic, your team and AWS beside the people who sign off on budgets. Conversation first, revenue as the result.

The problem

Buyers ignore partners they don't know.

Cold outreach gets no reply, and a conference booth rarely turns into a real conversation.

How it helps

One table, the right people.

We bring senior buyers, your team and AWS together for one focused discussion, so follow-up meetings grow out of trust built in the room.

What is included

  • Invite list drawn from your target accounts
  • A topic built around what you sell: migration, modernisation, AI or security
  • AWS account manager and specialist invited to the table
  • Hosting, moderation and a written summary for every guest
  • Follow-up conversations booked while the discussion is fresh
  • Opportunities from the table handed over for you to register in ACE where they fit

The table

A small group keeps the conversation honest. Buyers talk about their real cloud plans, and your team listens first.

Round table with ten seats, two held by the partner and AWS Topic Partner + AWS Buyers
How an event runs

Before, during and after the table

Before

Curate

We choose the buyers, agree the topic with you and invite the AWS team. Each guest gets a short brief.

During

Host

We moderate the discussion, keep it on topic and make sure every buyer speaks.

After

Follow up

Each guest gets a written summary, and the conversations worth continuing become meetings.

Pricing

Priced per roundtable

Each event is different, so we quote it once we know the city, the guest list and the format.

Per eventCustom

Quoted after a short planning call.

What shapes the quote

  • City and venue
  • Number of buyers at the table
  • Format: in person or online, single event or a series
  • Depth of follow-up after the event
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Product · Early access

Prospectto

Know the play before the first call. Prospectto shows you what a company does, who makes the technology decisions, and whether it's a migration, modernisation or AI opportunity, all in one click.

The problem

Lists tell you who. They don't tell you what to sell.

Reps open each website, check what the company runs, guess whether it needs to migrate, modernise or build AI, and hunt for the right person. Most skip it, and the outreach comes out generic.

How it helps

The research is done before you dial.

Pick a segment, a geography and the services you sell. Prospectto returns accounts sorted by play, with the people to contact, what they care about and why now.

On every account

  • A one-line summary of what the business does
  • The right play: Migration, Modernisation or AI, with the reason behind the call
  • Founders and technical decision makers
  • Their priorities right now
  • A suggested opening angle
  • Lists you can save or export to CSV

Where you use it

The dashboard works in your browser. The optional Chrome extension shows the full account brief in a side panel on any company website, so there is no tab switching and no copy-pasting.

  • Built for AWS, Azure and Google Cloud partners, MSPs and SIs
  • Founders use it to decide where to focus
  • Sales teams use it to start every conversation prepared
How it works

Three steps from focus to first message

Step 1

Pick your focus

Choose a segment (Startup, Scale or ISV), your geography and the services you sell.

Step 2

Get accounts sorted by play

Separate lists for Migration, Modernisation, AI / ML, Data and Security, ranked by fit.

Step 3

Reach out with the right angle

Every account comes with the people to contact, what they care about and why now.

Pricing

Early access first

Prospectto is in early access. Join the list and we will share pricing before launch.

At launchPricing shared before launch

Early-access teams hear first.

Join the early-access list

Send a short note with your segment, geography and the services you sell to:

rahul.joshua@warmfunelo.com
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About

We sell only cloud.

Warmfunelo is a commercial engine for AWS partners, based in Bengaluru. We run the outbound, the co-sell and the events, so your engineers can stay on delivery.

Why we exist

Delivery is strong. Selling is thin.

AWS partners build well, yet growth often leans on referrals, co-sell luck and the founder's calendar.

What we do about it

We become the sales function.

Qualified meetings, opportunities ready for ACE and co-sell with your AWS team, worked through to a signed deal.

What we do

Two services and one product

How we work

Four rules we work by

01

Cloud only

We don't sell everything to everyone. Every account, message and event is about cloud, so we keep getting sharper at it.

02

Your name, your approval

Messaging goes out under your brand only after you have approved it.

03

Co-sell from day one

We bring your AWS account manager in where it helps, and hand over qualified opportunities for you to register in ACE.

04

Plain reporting

A written report on a rhythm we agree upfront: each account's stage, the next step and the expected close.

The team

The people behind Warmfunelo

Sales, alliances, events and go-to-market, all focused on AWS partners.

Anupama

COO and AWS Practice HeadLinkedIn

Lavanya

Head of Business DevelopmentLinkedIn
Also from us

Prospectto

Know the play before the first call. Account briefs and the right people, built for cloud, security and AI partners.

Visit prospectto.ai

Build revenue you can plan around

Tell us what your AWS practice sells and who you want to reach.

Email us rahul.joshua@warmfunelo.com